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Social media content & management.

Social media for sports clubs, federations, events and sports brands. From strategy through daily content and community to paid ads and reporting – at the pace social media demands.

  • 33.9MTikTok views from the 2026 Winter Olympics
  • +41,000new followers during the Games
  • 629outputs in three weeks

What we deliver.

  • Strategy & content plan.

    Who we target, on which platforms, with what formats and how often. A content calendar tied to the season, matches and events.

  • Daily content.

    Vertical short-form video, carousels, graphics and copy. We shoot our own photos and videos instead of relying on third-party assets.

  • Real-time coverage.

    We cover matches, races and events live – stories, highlights and recaps on the same day.

  • Community management.

    We reply to fans, moderate discussions and engage the community with polls and Q&As.

  • Paid ads.

    Setting up and managing campaigns on Facebook, Instagram and TikTok – for events, ticket sales, member recruitment and brand.

  • Athlete collaborations.

    Instagram collabs and content with athletes that grow the reach of both the club and the athletes.

Where 33.9M TikTok views from the 2026 Winter Olympics came from.

  • Own content from the festival in Czechia200 outputs 12.1M
  • Photo carousels from Italy166 outputs 9.5M
  • Distribution of creators’ videos212 outputs 7.3M
  • Shorts from the Olympic studio50 outputs 1.9M
  • Campaign promo video1 output 1.8M

Views by content type on the Czech Olympic Committee’s TikTok during the 2026 Winter Games.

How it works.

  1. Audit & goals

    We review your profiles, audience and competitors and agree on measurable goals.

  2. Strategy

    We propose formats, tone of voice, frequency and a content calendar.

  3. Creation & management

    We create, publish and talk to your fans every day.

  4. Reporting

    We regularly evaluate the numbers and adjust content and ads accordingly.

All case studies

FAQ.

Who do you manage social media for?

Sports clubs, federations, sports events, athletes and brands that want to be present in sport.

Do you shoot the content yourselves?

Yes. Our own team creates the content, both at events and long term, so we don’t depend on other people’s photos and videos.

Do you handle paid ads too?

Yes, we set up and manage campaigns on Facebook, Instagram and TikTok ourselves and report results regularly.

Want social media that grows?

Tell us which profiles you run and what you expect from them. We will get back to you with a proposal.